It's Apple Day, the iPhone maker's always highly anticipated event at which, this year, the company introduced the first lineup of iPhones rebuilt from the ground-up. It brings the company's most important product into the era of generative artificial intelligence and is expected to kick off a super-cycle of iPhone sales and upgrades. "iPhone 16," Apple CEO Tim Cook raved during today's keynote, "raises the bar for what an iPhone can do." https://twitter.com/PopBase/status/1833199578373570704 Among the key features to know: The base and Plus iPhone 16 models will come in 6.1- and 6.7-inch models, both of which will also include the new customizable action button on the left side of the phone. There are also new color finishes including ultramarine, teal, and pink. Also, new iPhone 16s include a camera control capacity slider and new 3mm A18 chip with a neural engine that's 2x faster. Importantly, Phone 16 will be Apple’s first phone to use Apple Intelligence in beta following a software update coming in October. So ... raise your hand if you're upgrading? Don't Miss: iPhone 16 will probably sell out fast, so you better decide soon The post iPhone 16 unveiled by Apple, marking ‘the beginning of an exciting new era’ appeared first on BGR. Today's Top Deals Labor Day deals: Deep Apple discounts, $35 in Amazon credit, $279 Nintendo Switch OLED, more Best Fire TV Stick deals for September 2024 Labor Day weekend deals: $32 Magic Bullet bundle, $5 iPhone chargers, $199 iPad, $180 off Ninja cookware, more Today’s deals: $129 Apple Watch Cellular, $750 Hisense 75-inch TV, $29 humidifier, $140 standing desk, more