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Joe Rogan Gets New Spotify Deal Worth Up to $250 Million
Spotify has reached a new deal with star podcaster Joe Rogan that will allow his hit show to be distributed broadly.
Rogan’s fresh deal—estimated to be worth as much as $250 million over its multiyear term‚ according to people familiar with the matter—involves an upfront minimum guarantee‚ plus a revenue sharing agreement based on ad sales.
Under the new licensing agreement‚ Spotify will sell ads for and distribute “The Joe Rogan Experience” across several podcast platforms‚ including in...